Google Chrome 56 Nonsecure Message – Search Console
Google Search Console has begun sending out message today to webmasters warning of the upcoming update to Google Chrome – version 56.
Those of you not already familiar with this update, Chrome will begin passively warning users that their data is not secure during transmission if the website they are browsing requests security information transmitted over http.
Those of you with websites that don’t ask for any kind of sensitive data have nothing to worry about at this stage, but it should serve as a warning about where Google is heading: that they are driving toward a secured web in near future.
Google’s own search system moved to secured HTTPS a few years ago already, and that was certainly an early warning. Many site owners moved to HTTPS when Google announced that secure transmission was a ranking signal in their algorithm. This is the next move to make HTTPS more or less a basic requirement.
“Beginning in January 2017, Chrome (version 56 and later) will mark pages that collect passwords or credit card details as “Not Secure” unless the pages are served over HTTPS.
The new warning is the first stage of a long-term plan to mark all pages served over the non-encrypted HTTP protocol as “Not Secure”.
Here’s how to fix this problem…”
If your website collects passwords or any other sensitive information, act now. Talk to your website host immediately as there’s likely to be a bit of a rush on now to get these sorted. The consequence is that you may lose some traffic, but in the short term this shouldn’t affect your rank.
Not sure what you should do? Feel free to drop me a line.